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qian tan guang bo dian tai de hu lian wang xin mei ti rong he zhi lu
Author(s): 
Pages: 82-84
Year: Issue:  4
Journal: bao kan zhi you

Keyword:  网络电台陕西广播UGC;
Abstract: 新媒体时代已经到来,广播作为传统传播媒介,在新时代需要以什么样的形象出现,如何在激烈的竞争环境下扩大自身影响、抢占广告份额,是需要每一位广播媒体从业者思考和探讨的问题。陕西广播电视台现共有10套广播频率,探讨广播在互联网新媒体时代继续发展前进的路径,广播电台与新媒体更好融合的举措,这也是摆在陕西广电人面前需要不断探索和解决的问题。
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