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shu zi chu ban wu wang luo fen xiao ping tai ping jia yu xuan ze yan jiu
Pages: 30-33
Year: Issue:  3
Journal: University publishing

Keyword:  数字出版物网络分销平台FAHP-TOPSIS;
Abstract: 数字出版物网络分销平台评价与选择指标体系可包括平台可信度、营销能力、服务能力和合作意愿四个方面,以此构建的评价与选择模型可用于数字出版商挑选合适的网络分销平台开展合作。
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