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Study on the Interactive Relationship Between Customer Satisfaction and Loyalty
Author(s): 
Pages: 8-10,29
Year: Issue:  6
Journal: NANKAI BUSINESS REVIEW

Keyword:  顾客满意顾客忠诚互动;
Abstract: 本文通过对顾客满意、顾客忠诚等概念的界定,对顾客满意与顾客忠诚之间的互动关系进行了较为详尽的研究。
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