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shang hai hua xian wei yi shu
Author(s): 
Pages: 66-67+73
Year: Issue:  Z5
Journal: Machinery & Electrical New Products Guide

Keyword:  瑞士钟表松下幸之助石英表外国知名企业微波炉大型电子计算机汽油发动机发动机市场“一题多解”反题正做;
Abstract: 在竞争激烈、变幻莫测的市场经济条件下,企业的命运犹如航行在大海中的舰船,时而一帆风顺,时而险象环生,时而山穷水尽,时而柳暗花明。这就要求企业的经营决策随着外部环境和内在态势作相应调整,方能以动制动、以变应变。特别是企业在竞争中处于明显劣势时,如何能审时度势、沉着应对、化险为夷,再创辉煌,是商战谋略的重要一章。在这方面,不少外国知名企业有上佳表现。他们的经验,将为正在走向市场的中国企业提供有益的借鉴。
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