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qi ye she hui ze ren li lun kuang jia xia de shuang xiao chu ban jie shi
Pages: 10-13
Year: Issue:  6
Journal: Modern Publishing

Keyword:  双效出版 社会责任 出版改制 企业评价;
Abstract: 将"双效出版"置入企业社会责任理论框架内进行解读,克服了书业长期存在的"双效"语境表达困惑,有利于打造优秀的出版企业。
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