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guang dong ge da bao ye ji tuan jing ying ce lue ji zhan lue yan bian
Author(s): 
Pages: 33-34
Year: Issue:  8
Journal: 报刊之友

Abstract: <正>改革开放30年来,广东省报业市场一直领全国报业改革风气之先,不断进行内容创新、定位创新以及战略创新,为全国其他地区报业集团的发展提供了借鉴。一、《羊城晚报》的经营策略及战略演变20世纪80年代以来,广东作为我国改革开放的试验田,
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